About me
Hi, I'm Jo, a Commercial HR Coach. With over 25 years as a finance business partner in demanding corporate environments, I’ve specialised in helping non-finance professionals understand and leverage financial data to drive strategic decisions.
I have observed that HR leaders are technically brilliant - exceptional at people strategy, organisational design and talent development - but when it comes to commercial conversations - presenting to the Board, negotiating with the CFO, building business cases that get approved - many struggle.
This isn’t because you are not smart enough but because commercial fluency simply isn’t taught in HR. It is likely no one has ever shown you how to translate HR language into business language. This leaves you at a disadvantage where you don’t feel equipped to hold your own in the C-suite - confident in commercial discussions, credible when defending investments, or capable of driving strategic impact without constantly justifying HR’s value.
This is the gap that I close.
I don’t just explain the numbers. I teach you to speak the language of business impact. Whether you’re a CPO needing to command executive conversations with confidence or an HR leader building commercial credibility, secure budget for strategic initiatives and own your space as an equal in the C-suite.
The outcome is that when HR leaders can speak commercially, everything changes. Finance seeks your input earlier. Operations partners with you strategically. The c-suite involves you when decisions are shaped, not after they’re made. Your team operated independently and you finally get the strategic influence your expertise deserves.
What I do do
Affectionately known for making commercial conversations less intimidating (often with jelly beans on hand) I help HR professionals develop the fluency that‘s missing by bridging the gap between HR and Finance. As your friendly face of finance I will help you become less intimidated by the numbers and confident to use them in business discussions.
What I don’t do
I’m not teaching you to become a Finance professional or turn you into an accountant. While financial understanding matters, my focus is on the capability or confidence gap that is holding HR professionals back.
What’s up with the jelly beans?
I love using jelly beans as a fun, visual way to make finance feel less intimidating. They help me break down complex concepts with you, turning abstract numbers into something more tangible and easy to understand. Whether it's explaining profit margins, cash flow, or pricing, jelly beans make the conversation more engaging… and a little more colourful!
Ready to kick off your financial confidence journey?
Book your free 30-minute Discovery Call today.
Let’s get to know each other and see how FinE can support you!